2303AFE Economics for Decision Making 2;

TQM W1 RPLYS

Read the attached article and then answer the following questions:
How would you define ‘quality’ in the context of your company or a company you know well?
What value does the concept of quality have for the company? Justify your answer by giving practical examples
1) The answer must raise appropriate critical questions.

2) The answer must include examples from aviation experience or the web with references from relevant examples from real aviation companies. I prefere example from

Qatar Airways, Etihad airline, Emireates airline, Al Arabia Airline.

Note:To prepare for this essay please read the required articles that is attached:
Yong, J. & Wilkinson, A. (2002) The long and winding road: The evolution of quality management Total Quality Management, Vol. 13, No.1 pp. 101- 121

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